連接Google · 干凈又衛生，woocommerce

# 連接google ***** ## Google Analytics GA整合利用官方插件，安裝流程安裝就可以，已經包含流量數據跟蹤，商城購買流程跟蹤。 [WooCommerce Google Analytics Integration - WooCommerce](https://woocommerce.com/document/google-analytics-integration/) ![](https://img.kancloud.cn/35/74/3574bcb9a94105515e44b792532530f0_1018x719.png) 注意：不懂GA的同學，可以參考 [GA小站 (ichdata.com)](https://www.ichdata.com/) GA是最強大最重要的數據工具，先用好GA,再用其他： ![](https://img.kancloud.cn/3e/7a/3e7ae966dfce37738534f622ef53ad9c_1537x918.png) ![](https://img.kancloud.cn/a1/8c/a18c61dc5ccdc5ebea1220d77ea718c5_1389x673.png) ### A/B test https://kinsta.com/blog/google-optimize/ ## Google Feed 整合使用官方自帶插件 Google Listings & Ads 功能: –?連接GMC Connect your store seamlessly?with Google Merchant Center. > The Google Merchant Center helps you sync your store and product data with Google and makes the information available for both free listings on the Shopping tab and Google Shopping Ads. That means everything about your stores and products is available to customers when they search on a Google property. –?免費刊登商品 listings Reach online shoppers?with free listings. > If you’re selling in the US, then eligible free listings can appear in search results across Google Search, Google Images, and the Google Shopping tab. If you’re selling outside the US, free listings will appear on the Shopping tab. > If you’re running a Smart Shopping campaign, your approved products can appear on Google Search, the Shopping tab, Gmail, Youtube and the Google Display Network. –?可選用智能廣告模塊（選） Boost store traffic and sales?with Smart Shopping Campaigns. > Smart Shopping campaigns are Google Ads that combine Google’s machine learning with automated bidding and ad placements to maximize conversion value and strategically display your ads to people searching for products like yours, at your given budget. The best part? You only pay when people click on your ad. ### 安裝插件： [Google Listings & Ads – WordPress plugin | WordPress.org](https://wordpress.org/plugins/google-listings-and-ads/#installation) 安裝woocommerce的時候，自帶這個插件，但是如果安裝失敗，需要重新下載這個插件文件上傳安裝。 ### 配置插件 ![](https://img.kancloud.cn/d6/37/d637cf8127b342e3edc6dc203da09677_1714x719.png) ![](https://img.kancloud.cn/7a/23/7a23056e0c2952f474f4f562e288811d_1441x639.png) ![](https://img.kancloud.cn/cb/d3/cbd34f7d460a06f4a0bad7d2069b80e5_641x689.png) ### 配置廣告 ![](https://img.kancloud.cn/a0/77/a07715ef00dd3aa2a1371ebcda4821f4_1375x556.png) ![](https://img.kancloud.cn/a0/d0/a0d0300ec09e05dcced090d3b94e7154_1856x752.png) ### 刊登成功 ![](https://img.kancloud.cn/77/a2/77a2b27e18389fff73c404062939126e_1486x492.png) 刊登是基于 # Content API ，這種方式比xml feed更好。去 GMC管理后臺看看情況： https://merchants.google.com/mc/overview ***** ***** ### Can I run both free listings and Smart Shopping campaigns at the same time? > Yes, you can run both at the same time, and we recommend it! In the US, advertisers running free listings and ads together have seen an average of over 50% increase in clicks and over 100% increase in impressions on both free listings and ads on the Shopping tab. Your store is automatically opted into free listings automatically and can choose to run a paid Smart Shopping campaign.